THIS IS KERRY REYNOLDS
Creative Director | Art Director | And sometimes dance machine | Jackpot!

TD Bank

The TD Ready Commitment funds organizations that help Canadians learn new skills to help combat income instability. We set out to show them that even though they may feel trapped or limited by their situation, there’s still a way they can rewrite their story.

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Dairy Farmers of Ontario
We were asked by the Dairy Farmer of Ontario and the fine folks at Broken Heart Love Affair to remind Ontarians of the love our dairy farmers have for milk and everything that goes into making it. Dairy farmers bring an admirable amount of hard work, passion and dedication to the table, so that made our jobs pretty easy.
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TD Bank
At Leo Burnett we were responsible for creating content across traditional, digital and experiential platforms. We took TD to the podium with the brand’s first Cannes Lion-winning creative work and topped all financial institutions in the Strategy Agency of the Year Report Card.

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TD Bank
Do big banks get small businesses? TD does. They know that when you support a small business you are supporting a dream. With 24/7 business banking and small business specialists, you are not alone and your dream won’t turn into a nightmare.
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Dairy Farmers of Ontario

Dairy was being attacked in the culinary world. There was a perception that it could be substituted for when cooking. That’s crazy talk. So in conjunction with BHLA and Bell Media we conceived, developed, produced and launched Milk Masters - a competition style content series, that asked chef influencers to get creative, get cooking, and show just how irreplaceable dairy is in dishes that could knock the socks off renowned judges Claudio Aprile, Christine Cushing and Craig Wong. 3 episodes, a full social and broadcast promo campaign and integrations into CTV Your Morning and CP24 Breaking News.

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